Tips For an Eye-Catching Outdoor Display In Your Retail Space

Establish Traffic Patterns

No matter the size of your retail floor, your display will work better if you establish the traffic patterns so your layout will work within the natural flow of your current floor displays. Here are a few ways to accomplish that:

  • Layout formal walkways – Find the natural flow and layout how you would like to direct that traffic.
  • Create shifts in materials – use multiple materials to keep the eye moving within that space.
  • Add tall plants or an umbrella to establish borders and corners.

Showroom-UmbrellaWATERMARK LIVING™ UMBRELLAS

Add A Fire Source

Everyone loves either curling up with a book on a quiet evening or having friends over on a chilly night to gather around a warm fire. Bring that comforting feeling into your display with a fire pit. A source of fire naturally draws people in. Fire pits also provide flexibility and affordability.

Firepit WATERMARK LIVING™ FIREPITS

Include A Variety Of Options

Working with a limited footprint in your retail space for outdoor furniture? Try mixing and matching from multiple collections to form a cohesive look. This will allow you to feature multiple collections which is an easy transition for your sales team to tell about each full collection and how they can work together.

Mixing MaterialsWATERMARK LIVING™ 6610 DINING CHAIR AND 5200 ROUND DINING TABLE

Make Furnishings Work Twice As Hard

Utilize storage pieces, such as chests or ottomans to function in other capacities. For instance, a storage trunk can easily double as a side or cocktail table; allowing you to store blankets, pillows, books, etc. guarding them from extreme weather. Or maybe a storage ottoman that can double as an added seating.

Update Look Of Collection Without Losing Your Footprint

Add seasonal updates easily by changing out a few items and not the entire collection. You can achieve this by simply changing out:

**You can find all of these items at Watermark Living™. Click on the links in the article to view items.**

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Want to add outdoor to your floor set?  We can assist you with displaying to maximum offering with the least footprint!