Fashion has an undeniable impact on interior and exterior design. Many of the trends are mirrored in home decor offerings within a brief few weeks of hitting the runways. The speed of trends migrating from fashion to interior design, is speeding up with each season. Why and how does this happen?
We use fashion as a form of self-expression. After all, what we wear says a lot about who we are. Khakis and polo shirts have long been the cornerstones of the preppy male wardrobe. Our clothing, the colors, patterns and styling we choose, sends a strong message about how we see ourselves and how we want others to view us. A simple dress can label you as conservative or risqué, loud or subtle. But until recently this type of self-expression stopped at our wardrobes. Sure pairing heels and a bright floral is fun, but the majority of America kept our living rooms a safe shade of beige. But as we have a new generation of designers, buyers and consumers moving up in the in the world, we are finding this trend is quickly changing.
Once, The Pottery Barn catalog with its endless shades of brown, was the bible of interior and exterior design for many homeowners. There was not much risk in keeping with that home décor trend...so many never strayed from it.
More and more often homeowners and designers are taking risks and creating living spaces inside and out that truly reflect their personal tastes. No more sticking with white or beige walls, solid drapes and subtle fabrics, today’s interiors and exteriors increasingly reflect a more personal style. Why is this happening? It’s not that suddenly we can afford to change out furniture on a whim. Instead it’s the strength and ubiquity of trends, combined with our ever present need to feel truly at home in our homes that’s causing the change.
Some trends are more powerful and have greater longevity than others. Ones that contain a compelling narrative generally have the most impact. They have a story behind them and they evoke an emotional response.
Colors and pattern trends are the most popular to leap from fashion to home interior/exterior design.. For example, cobalt blue was ubiquitous on runways in 2014 and 2015 and was immediately translated on furniture, in paint, on appliances, and textiles. Vibrant and lively, it was everywhere. Metallics were also a big hit in fashion in 2013 -2015, and was and still is loved for adding glamour to interiors. Both silver and gold tones are hugely popular. Just walk down the aisles of your local Target to see this trend still in action.
On the heels of New York fashion week we are prepping for the upcoming Fall/Winter 2018 season. Along with this trending Pantone has released their color planner. Below are the trends to look out for. These are a great way to sell to your customer…..keep an eye out for our new fabrics being released at APRIL 2018 High Point Market.
PANTONE® COLOR TREND REPORT FALL/WINTER 2018